How Mobile Apps Transformed Business for Pande Putri and OrangeCare Taiwan

Summary

By leveraging tailored mobile applications, Pande Putri and OrangeCare Taiwan achieved rapid digital transformation: Pande Putri’s APPMU whitelabel solution drove monthly revenues from up to tens and hundreds of millions IDR and attracted over thousands (1000+) active users, while OrangeCare’s custom Inwan Mobile App earned 5,000+ downloads in three (3) months, boosted operational speed , and lifted repeat purchases. Their success hinged on deep market understanding, the right technology choice (whitelabel vs. custom microservices), and a rigorous build–measure–learn cycle.

Part 1: Business Transformation Stories

A. Pande Putri Mobile Apps: From Traditional Supermarket to Digital Platform

1. Background & Challenges

Founded more than one decade ago, Pande Putri quickly expanded to four branches across Bali, supported by hundreds of staff. When the COVID-19 pandemic struck, foot traffic plummeted and customers demanded contactless shopping. To maintain revenue and ensure safety, Pande Putri needed a rapid digital pivot.

2. The APPMU Whitelabel Solution

Timedoor’s APPMU Mobile Apps provided a turnkey, fully customizable mobile storefront:

• Online Ordering: Customers browse product catalogs, add items to their cart, and check out—all from their phones.

• Digital Payments: Integration with major e-wallets and bank transfers enabled seamless cashless transactions.

• Sales Analytics: A real-time dashboard tracked best-selling items, customer buying patterns, and high-demand areas.

3. Measurable Impact

Within months of launch:

• Revenue from online ordering surged up to tens of millions to hundreds of millions IDR per month.

• 1,000+ active users engaged.

• Order processing and fulfillment times being faster, thanks to instant notifications in the APPMU dashboard.

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B. OrangeCare Taiwan Mobile Apps: Evolving Beyond LINE into a Custom App

1. Limitations of LINE as a Sales Channel

Previously, OrangeCare relied solely on a LINE Official Account for orders and customer service, leading to:

• Order Tracking Issues: Chats mixed with promotions made confirmation cumbersome.

• Fragmented Payments: Multiple payment links caused high failure rates.

• No Real-Time Updates: Customers couldn’t track shipments live, prompting repeated inquiries.

2. Building the “INWAN Mobile Apps”

Timedoor developed Inwan Mobile Apps with Taiwan-specific features:

1.Integrated Local Payments.

2.Customize Tracking System

3.Loyalty Rewards

3. Mobile Apps Transformation Results

In the first three months:

• 5,000+ downloads on App Store & Google Play with a 4.8/5 average rating.

• Ordering time per customer becomes faster.

• Repeat-purchase frequency rose, reflecting stronger loyalty.

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Part 2: Why Mobile Apps Are a “Game-Changer”?

1. Deep Market Understanding

• Pande Putri emphasized easy access to order, pay and receive products, including English support for tourists.

• OrangeCare tailored UI/UX to Taiwanese customer’s preferences.

2. Choosing the Right Technology for Mobile Apps

• Whitelabel vs. Custom:

  • APPMU: a low-cost, quick-deploy whitelabel solution, tailored for SMEs to reach customer with lower starting cost and operational cost.

  • INWAN Custom Mobile App: custom architecture for scalable future feature additions.

3. Iterative, Data-Driven Approach

Both clients adopted the Build–Measure–Learn cycle:

1. Build: Launch an MVP within short time.

2. Measure: Track downloads, time-to-purchase, and in-app engagement.

3. Learn: Conduct A/B tests on key features like “Buy Now” placement and others features.

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Part 3: Is Your Businesses Need a Mobile Apps?

A. 5-Steps to Adopt Mobile Apps

1. Identify Market Needs :

Example: Pande Putri focused on foreign customer that stay and lived in Bali around their store branches.

2. Digital Readiness Audit

Identify manual process bottlenecks and customer pain points.

INWAN Apps helps customer order faster and company to simplify the ordering process with better experiences to keep customer loyalty.

3. Choose the Right Tech :

Whitelabel for rapid, budget-friendly rollout; custom for strong differentiation.

4. Team Training & Data Utilization

Involve operations early—train staff on dashboard use and live-chat best practices.

Pande Putri and OrangeCare Taiwan show that business mobile apps transcend mere sales channels to become strategic growth engines—driving revenue, fostering loyalty, and streamlining operations.

Ready to transform offline into online success? Contact Us today for a customized app development consultation!